Family Hardship Creates LOLA Granola
Like many Americans, Mary and Ernie Molina experienced a time of financial crisis with the down turn of the economy. They lost their family owned retail cell phone store and were forced to rely on the generosity of relatives to cover monthly expenses.
When the family could no longer afford toilet paper, the Molina's knew something had to be done. Finally, Ernie was offered a sales position selling coins for commission only. In an effort to save money, Mary started making her own granola bars for Ernie to take to work as a snack. Occasionally, Ernie would offer one of Mary's granola bars to his coworkers. When the requests from the office began increasing every week, Mary and Ernie knew they were on to something.
Mary began regularly creating trays at home, and with the entire family pitching in on packaging and distribution, the Lola Granola Bar was born! Word began to spread until Ernie got a message one day from a most unexpected future partner. "Oh my goodness," he cried, " Whole Foods just asked us to sell the product !"
Today, the Molina family's cost-effective creations, named affectionately after their 4 children, can be found in Whole Foods and many other large retail stores. Mary and Ernie also spend time volunteering for charity organizations and donate their granola bars to the Westchester Food Bank and Back Pack Program to ensure that no more children have go without a healthy snack!
Mary deeply appreciates the support they received. "Knowing that I had other people surrounding me with love," she recalled, "that's what kept me going. If you love something, then go for it!" We love that idea :)
This video was produced by Rob Decina and shot/edited by Matthew Lagle.
Find out more about Lola Granola at: https://lolasnacks.com
Learn more about the Westchester Food Bank at: https://feedingwestchester.org/
More info on the Back Pack Program can be found at: https://www.feedingamerica.org/our-wo...
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